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Meet Kevin Atkinson

We recently connected with Kevin Atkinson and have shared our conversation below. Kevin, appreciate you joining us today. What’s been the best thing you’ve ever seen (or done yourself) to show a customer that you appreciate them? Every Monday morning meeting, we conduct an exercise called “Headlines.” Each team member

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How to Get a New Body Before the New Year

Spoiler alert: we don’t actually have any hacks for crazy quick weight loss once the calendar hits 2025.  The new year usually comes with new year’s gym specials, new year’s fitness resolutions, and big weight loss goals. But at Sweat60, we know strength is earned through strong habits and consistency.

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Holiday Hot Tip: Remember WHY You Love Your Workout

With all the festivities happening from October through December, it can start to feel like non-stop indulgence. From Thanksgiving to Christmas, there are tons of big meals and plenty of treats. No hate—celebrating together with good food and good company is a crucial part of our social lives. But, more

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Seven Moves for Spooky Season

You don’t need an excuse to kickstart your workout routine, but spooky season is the perfect time to step up your fitness game and get in shape. Whether you’re looking to rock that costume or just want to feel your best, a focused fitness plan can make a big difference.

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Weights, Not Weight

If you followed the Olympic coverage this year, you know all-star USA Olympic rugby player Ilona Maher has been vocal about body composition and the misconceptions surrounding it—especially for athletes. As Ilona has explained, Body Mass Index (BMI) is not an accurate measure of health or fitness for individuals with

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